January 19th, 2008 Villa Eugénie :: Events Company

I came across a really cool, short spec on Belgian event producers Villa Eugénie. With a client list consisting of Chanel, Dries Van Noten, Miu Miu, Maison Martin Margiela, Lanvin, Hermès, Hugo Bosss, Sonia Rykiel, Olivier Strelli, and Y-3 just to name a few, you know these guys mean business. You know that when you are hired any of those clients your product delivery is going to be scrutinized by some of the sharpest eyes on the planet. I can’t even imagine the attention to detail required to produce this caliber of event. Anyway, enjoy:

Best known for its catwalk extravaganzas, Villa Eugénie is now involved in not just creating spectacular fashion shows, but staging major events for luxury business in all of its forms - magazine launches, major celebrations, and jewellery, perfume, art and opera installations, corporate events and fairs around the world. The team also advises major fashion brands on store concepts, stores space searches, lighting and branding. Although based in Brussels, Villa Eugénie operates in all major fashion and luxury centers and has a permanent office also in Miami.

Russo started humbly in the 1980s as an artistic and creative barman at Mirano, a fashionable nightclub in Brussels. He was soon creating major events there and drawing serious attention. His first real fashion client was Dries Van Noten for whom he worked as a model, salesman, lighting engineer, cook and extraordinary producer of Van Noten’s first fashion show in Paris in 1991.

Via TheCoolHunter.

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